Why cashback works.
The stats don’t lie
“Research shows cashback is a powerful incentive for shoppers to return, often within a week of receiving their cashback rewards, to spend more on their favorite online shopping sites.
Cashback promotions create a 3.4 times lift in conversion rate and an average order value increase of 46%(from 76$ to 106$) according to research.”
— Markets Insider
Cashback can drive demand for vegan and eco-friendly alternatives.
We conducted surveys and polls on small groups of randomized respondents to find out if consumers really would want cashback for buying vegan products, and the responses were staggering.
This feedback truly shows how effective cashback can be.
See our results below
Cashback sparks interest.
Whether you buy plant-based products or not, getting paid will motivate most people to at least try something different.
“If you got paid every time you bought plant-based meat, would you try it?”
Cashback over discount.
Most consumers would rather have money back in their pocket after shopping, rather than a price discount. This one didn’t surprise us.
“Would you rather get a discount on a product or get paid for a product?”
Price Matters.
Cashback can help.
Price is the biggest factor that affects shoppers who are interested to buy plant-based or eco-friendly.
By offering cashback, we’re able to lower price for shoppers every time they buy, bringing more awareness to your store, product, and earth.
“If you purchase eco-friendly alternatives, or if you don’t, what’s the biggest problem you face when buying?”